New pro bono work for WholeWork Wellness. An identity designed to capture the vital balance of fitness and nutrition.
studiojeffrey: Hidden Gem →
Thank you so much for the feature Voyage Denver. It was so fun to tell my design story. And I’m so happy that it lead me to Colorado! Check out the full article here.
New Year, New Work
Celebrating 9 Years of studiojeffrey
My heart is full. And I can’t thank you enough!
Thank you to all of my bold clients, and passionate partners. Thank you for your trust in our branding and design work together. Thank you for paying on time. And most of all, thank you for coming back for more! It is truly my pleasure to support your ideas and endeavors.
Another year of branding design and business is in the books here at studiojeffery. The clients and budgets have been bigger and the creative outlets have spanned into further realms than ever before. I’ve also been lucky enough to add Ralph Lauren to my wardrobe of hats that I wear, working as a brand ambassador for my favorite fashion company in the world.
I’m forever grateful to still be running this studio, nine years strong, and I’m forever thankful to my family of supporters. Especially the ones who inspire me with their designs and business sense. Let’s keep on truckin’ into 2024. I’ll see you there.
photo: @illwhitaker
Winning in 2023 – Best Design Agency in Edgewater, CO.
Thank you to the Cities Honor Company for selecting studiojeffrey as the winner of best Design Agency of 2023. This came as a surprise today and I’m humbled and honored to receive the award. I’m working hard as an entrepreneur to give Colorado businesses the best name possible. A special thank you, THANK YOU to all of my clients, partners and supporters. Happy Labor Day!
Branding illustration work
Here is a set of illustrations that I made for the Progressive brand, focused on motorcycle insurance. Along side the direction of Wasserman’s sports and entertainment division in Miami, FL. I created these tattoo inspired images for a new app. It’s such a thrill to be tasked with jobs like this and I love the outcome of the creative.
Time to re-up with Nike
It’s been quite, quite the year of branding design. How are you? I’ve been designing steady for a boutique agency in Los Angeles called Infinity Marketing, all through my partners at the bench.
This week brings a new challenge of designing a pitch to the one and only Nike. Let’s do it! I mean, just do it!
Experience Brand Design for HP
Crushing so much environmental branding work for HP. I am lucky enough to have been hired by Infinity Marketing Team in Los Angeles, CA. We have just finished designing shows for HP in Palo Alto, Dubai and Amsterdam. What an incredible team to be a part of. More to come!
photos ©infinitymarketingteam,llc
"Top Logo Designer"
Thanks to UpCity for naming studiojeffrey as a top logo design company. We even have a landing page! B2B is alright with me. Contact the studio to inquire.
Experience Designing
They call themselves “IMT”. I call them, inspiring to work with! Designing with the always incredible Infinity Marketing Team, based in Los Angeles, CA. We are working on a number of fun clients, and I am focused on user experience design plus graphic design. Thank you to the talent network, The Bench, for your partnership and always keeping an eye out!
studiojeffrey root for Ferrari
Contracts abound in this new year. I’m doing my best to keep up and I’m beyond thankful for the new work and client relationships.
Had a blast designing with the always talented sports division of Wasserman in NYC. Finally a client who asked for my European design sensibility. Too much fun!
Workin' for the city
As new campaigns roll out around developing Colorado, I’ve partnered with Greenlight Strategy to design new brand identities for several campaigns. Here’s a look at the latest for the city of Westminster, Colorado.
Greenlight Strategy x studiojeffrey
A look at the brand identity package that I just finished designing for Greenlight Strategy. Based here in Colorado, Greenlight is a new public affairs agency, specializing in “helping land use project move forward”.
The design brief was to keep a simple, relatable and approachable feel to the branding marks. All while inspiring stuck companies to “Go, Go, Go with Greenlight”! The icon is designed to bring about a quick sense of “a trusted partner” who will “flow through the traffic jams” to get your project done.
In the “before and after” above, you can see the design solution is a soft shaped, upper case “G” based on the brand’s typeface, Barlow Semi Condensed. This helps to connect the straight forward wordmark with the icon. The color palette is updated to be a high contrast of dark and light greens.
As this company get's going, stay tuned for new work from Greenlight Strategy, and be sure to check out their new website. Congrats on your new venture, Bill!
studiojeffrey & Wasserman
A thrill, doesn’t even begin to describe how it feels to be designing with the pros at Wasserman. Team Wass is a global sports, music and culture agency. We are developing designs for sports logos. Thank you to everyone at Wasserman for being beyond professional and fun to work with.
studiojeffrey & Lloyd&Co
I am extremely honored and happy to say that I have been selected to design with the fashion advertising agency, Lloyd&Co., in New York City. I have been working with their teams in LA and NY for the past week on new designs for a fun client. Learn more about founder Doug Lloyd and company here.
studiojeffrey x The Phoenix
These past few summer months, I have designed and art directed a new look for The Phoenix and their webstore. The Phoenix is a brilliant, nationwide, sober community, based here in Denver. Now in 22 states, the community is growing, and needs to represent! It feels really good to design for good. Here’s a look at a few of the shirt designs that will be going into production and a few alternate designs.
The Phoenix, Stronger Together
The Phoenix, Stronger Together, 2
The Phoenix, Stronger Together, 3
alternate Stronger Together design 1
alternate Stronger Together design 2
The Phoenix in Moab, Utah 2021
alternate Moab 2021 design 1
alternate Moab 2021 design 2
The Phoenix Pride
alternate Pride design 1
alternate Pride design 2
alternate Pride design 3
alternate Pride design 4
HBO Max
Within the guidelines of HBO’s brand standards, I designed this call to action postcard, alongside Civic in NYC. This one draws you in with front running shows, The Sopranos, Warrior, Game of Thrones and Mare of Eastown. Always thankful to work with this A-list talent.
Designer Wisdom
So we don’t forget where we came from, I will be adding “Designer Wisdom” to the site. Leading the way is my favorite designer of all time, Paul Rand. He said, “Design can be art. Design can be aesthetics. Design is so simple, that’s why it is so complicated”.
Source: https://www.paulrand.design/
Branding Design & Strategy © Tenet Coffee
I recently partnered with a local coffee roaster, here in Colorado. After grinding and tasting some of this coffee, I am hooked on the tenets these beans are made by. And I can’t for you to try. Here’s a taste of the latest work.
Tenet Coffee package mock-up.
Tenet Coffee Primary Identity
Tenet Coffee Alternate Identity
I was tasked with designing this brand around two, humble coffee roasters, and businessmen. The name “Tenet” was selected based on market research, competitive analysis, and the brand’s confident voice.
The company is staring small, with select batches of coffee being sold. Therefore, not only was the logo and package a consideration, we thought about many touch points of the brand from the beginning.
Tenet Coffee T-Shirt mock-up.
Stay tuned for more about Tenet Coffee, and ways you can get a taste.
Tenet Coffee Mugs mock-up.
Tenet Coffee, Grinding Tote Bag mock-up.
