It’s been a pleasure generating new business with my partners at The Bench in Los Angeles. The new year is bringing more work from Nike and hopefully even more to come. Here’s a taste of the incredible work The Bench has produced and pulled together for Nike Style Studios.
Thanks to UpCity for naming studiojeffrey as a top logo design company. We even have a landing page! B2B is alright with me. Contact the studio to inquire.
As new campaigns roll out around developing Colorado, I’ve partnered with Greenlight Strategy to design new brand identities for several campaigns. Here’s a look at the latest for the city of Westminster, Colorado.
I believe in giving back. So, when I was invited to be a reviewer of student portfolios, I took the opportunity. It's a great way to see what students are working on and meet other designers in town.
The Review is an annual event put on by Art Directors Club of Denver and AIGA Colorado. It was fun to see the work and pass on what I've been taught throughout the years.
I was inspired by my friend, and designer Anthony Dimitre to participate in 36 days of type. It's a challenge to design everyday. It's been going on for over a month, and there are some incredible entries.
Since spring is here, I'm combining traditional, tattoo style, flowers with the numerals. They form touch points on each number. This is how I was first taught to count and do math. Here are the first four.
Inspiring, short documentary about a retired, graphic artist. He has macular degeneration, and now paints using a computer with pixels large enough to see.
Here are the results of the branding process with YogaZo, a growing brand that offers pop-up, yoga classes and an inclusive community.
The icon is designed combining the letters, Y and Z to represent a person moving through yoga poses.
It appears in a circle because it's appealing to the eye, and it draws attention to the high contrast trademark. The circle represents the wholeness that yoga and community bring, the foundation of a YogaZo experience.
For each location there is a trademark. We wanted a mark for apparel design and promotional purposes.
The next steps in the branding process will involve color, pattern and defining a style guide.
